Deep Blue S09 Makes Official Debut as Latest Flagship SUV

The Deep Blue S09 has made its official debut, marking the fourth generation of the brand's SUV lineup. The new model boasts five trim levels, with prices ranging from 20.49 to 27.49 yuan.

Deep Blue S09 is a large-sized SUV that seats six passengers using a 2+2+2 seating layout. It features Huawei High-assist driving system and Deep Blue Supercharged 2.0 technology.

For the first time-ever on Deep Blue brand days, Deep Blue Automobile offers exclusive loyalty coupons to all existing car owners starting from today. A 1,000-yuan purchase guarantee certificate will be handed out as a gift for all Deep Blue S09 first-ever users.

Furthermore, Deep Blue automobiles will publish a new strategic target, the target is set at technology, products, and services by 2030. This time around, sales goal of more than 200,000 units are set, reaching abroad market market share of 35% as well, with cumulative deliveries of 30 flagship models.

Here's what makes Deep Blue S09 stand out:

Deep Blue S09 features an all-new design concept called "Shared Aesthetics," which creates a visually stunning experience. With LED lights for enhanced illumination and dynamic effect. In addition to safety functions like self-adapting rear and front lighting, adaptive cruise control, lane departure warning, and traffic jam assist, all-wheel drive configurations as well including 20-inch or 21-inch spoked aluminum wheels with black BBS L72, black or white paint finishes for various colors.

The deep blue's interior maintains a high-quality feel and advanced display screens. The rearview angle presents an elegant design. Deep Blue S09 features LED taillighs that are visible from behind to enhance safety and visual effect by the split-treatment of bright red and dark grey. Additional highlights include under-hood space for luggage boxes, hidden buttons like the side seat manual handle for creating a clean visual impression.

The power of Deep Blue motors showcases deep blue supercharged technology with DeepBlue supercharging 2.0 plus the new energy upgrade system and powerful assistance in all situations – providing optimal driving performance while enhancing safety through a suite of advanced technologies.

Competitor Analysis

A strong competitor is the Huaichi HL. At this point, consumers will be offered a range of options across different price segments, which caters to a wide audience.

As the new Deep Blue S09 comes out in April 2021 in China, we can already see the differences they have made. The top-spec version has more equipment as standard than its competition.

The first production version arrived late March. For market analysis here is the data: